social recruiting

Contributor(s): Emma Snider
This definition is part of our Essential Guide: A guide to talent management tools and trends

Social recruiting is an approach to acquiring talent in which recruiters look for job candidates and/or publicize open positions on social media websites. 

While Linkedin, Facebook and Twitter are the most commonly used social media sites for the task, other online social spaces are gaining traction -- including YouTube, Pinterest and Instagram -- according to Jobvite's 2013 Social Recruiting Survey.

According to experts, recruiters shouldn't approach social recruiting like a job board, using social media just to share job listings. Instead, talent acquisition professionals should  interact with the site's audience to cultivate leads and create a talent community. Some recruiting software applications have built-in social recruiting capabilities to help recruiters post on multiple social sites simultaneously and monitor the effectiveness of their interactions. 

This was last updated in March 2014

Continue Reading About social recruiting

Start the conversation

Send me notifications when other members comment.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Please create a username to comment.


File Extensions and File Formats